{"id":45755,"date":"2026-06-11T11:36:33","date_gmt":"2026-06-11T09:36:33","guid":{"rendered":"https:\/\/cubik.group\/one-brand-one-promise-enhanced-performance-that-makes-an-impact\/"},"modified":"2026-07-20T20:53:07","modified_gmt":"2026-07-20T18:53:07","slug":"one-brand-one-promise-enhanced-performance-that-makes-an-impact","status":"publish","type":"post","link":"https:\/\/cubik.group\/en\/one-brand-one-promise-enhanced-performance-that-makes-an-impact\/","title":{"rendered":"One brand, a stronger promise: &#8220;From performance to impact&#8221;"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-padding-top:30px;--awb-padding-right:30px;--awb-padding-bottom:30px;--awb-padding-left:30px;--awb-bg-color:#e8e8e1;--awb-bg-color-hover:#e8e8e1;--awb-bg-size:cover;--awb-border-color:var(--awb-color2);--awb-border-top:1px;--awb-border-right:1px;--awb-border-bottom:1px;--awb-border-left:1px;--awb-border-style:solid;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"200\" height=\"171\" alt=\"Olivier Cornut\" src=\"https:\/\/cubik.group\/wp-content\/uploads\/2026\/06\/Olivier-Cornut-New-Square.jpg\" class=\"img-responsive wp-image-45757\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"text-align:left;--awb-margin-top:40px;--awb-max-width:50px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"126\" height=\"100\" src=\"https:\/\/cubik.group\/wp-content\/uploads\/2025\/11\/Guillemets-1.png\" alt class=\"img-responsive wp-image-44478\"\/><\/span><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-margin-top:30px;\"><p style=\"font-size: 28px; text-align: center;\"><span style=\"color: #133e39;\"><span class=\"NormalTextRun SCXW47552711 BCX8\">This<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\"> event under <strong>the Cubik brand<\/strong> is a<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\"> major milestone<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\"> for our group<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\">, and this<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\"> is just the beginning<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\">in our<\/span><span class=\"NormalTextRun SCXW47552711 BCX8\">story\u202f! <\/span> <\/span><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"text-align:right;--awb-max-width:50px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"126\" height=\"100\" src=\"https:\/\/cubik.group\/wp-content\/uploads\/2025\/11\/Guillemets-2.png\" alt class=\"img-responsive wp-image-44479\"\/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-paragraph\" style=\"--awb-text-color:var(--awb-color3);--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-font-size:36px;\"><p class=\"fusion-title-heading title-heading-left title-heading-tag\" style=\"margin:0;font-size:1em;\"><strong><i><b>NEWS<\/b><\/i><\/strong><\/p><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><p class=\"reader-article-header__title\" dir=\"ltr\"><span style=\"color: #70b62c;\"><strong>Cubik: A New Milestone in Our Growth.<\/strong><\/span><\/p><\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p class=\"default\">For several months now, our teams <span id=\"isPasted\">at <\/span><strong data-start=\"183\" data-end=\"192\">Cubik<\/strong>, <strong data-start=\"206\" data-end=\"214\">By.O<\/strong>, and <strong data-start=\"218\" data-end=\"230\">Apexagri<\/strong> have been working together to support companies in their transformations. This synergy now enables us to address all performance drivers, whether they are internal to the organization or related to its ecosystem of suppliers and partners. <\/p>\n<p class=\"default\">By combining our expertise in<strong> operational transformation, procurement strategy, supply chain development, and sustainable sourcing<\/strong>,<strong> we are strengthening our ability to help our clients become more competitive and address the challenges of self-sufficiency and sustainability.<\/strong><\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--awb-margin-bottom:20px;--button_accent_color:var(--awb-custom_color_3);--button_border_color:var(--awb-color4);--button_accent_hover_color:var(--awb-custom_color_3);--button_border_hover_color:#ffffff;--button_border_width-top:1px;--button_border_width-right:1px;--button_border_width-bottom:1px;--button_border_width-left:1px;--button_gradient_top_color:var(--awb-color6);--button_gradient_bottom_color:var(--awb-color6);--button_gradient_top_color_hover:var(--awb-custom_color_3);--button_gradient_bottom_color_hover:var(--awb-custom_color_3);\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/cubik.group\/en\/success-stories\/\"><i class=\"fa-chevron-circle-right fas awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Check out our Success Stories<\/span><\/a><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><p class=\"reader-article-header__title\" dir=\"ltr\"><span style=\"color: #133e39;\"><strong>Our approach is based <\/strong><strong>on five founding principles:<\/strong><\/span><\/p><\/h3><\/div><div class=\"fusion-text fusion-text-3\"><ul data-spread=\"false\">\n<li data-section-id=\"1yuznkh\" data-start=\"122\" data-end=\"253\"><strong data-start=\"124\" data-end=\"151\">A Culture of Impact<\/strong>:<br \/>\nWe focus our efforts on results and the value we create for your organization.<\/li>\n<li data-section-id=\"m0n524\" data-start=\"254\" data-end=\"408\"><strong data-start=\"256\" data-end=\"298\">A dual focus on both practical experience and strategy<\/strong>:<br \/>\nWe combine an understanding of your operational realities with a long-term strategic vision.<\/li>\n<li data-section-id=\"3ro7o4\" data-start=\"409\" data-end=\"561\"><strong data-start=\"411\" data-end=\"456\">Experienced teams and specialists<\/strong>:<br \/>\n\u2014you benefit from the expertise of consultants who are recognized leaders in their respective fields and industries.<\/li>\n<li data-section-id=\"qiu9vd\" data-start=\"562\" data-end=\"733\"><strong data-start=\"564\" data-end=\"618\">A comprehensive approach across the entire value chain<\/strong>:<br \/>\nWe leverage all performance drivers, whether internal or external to your company.<\/li>\n<li data-section-id=\"o628zr\" data-start=\"734\" data-end=\"901\" data-is-last-node=\"\"><strong data-start=\"736\" data-end=\"783\">Developing Team Autonomy<\/strong>:<br \/>\nWe strengthen your teams\u2019 skills through training to help you ensure your transformations are sustainable over the long term.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><p class=\"reader-article-header__title\" dir=\"ltr\"><span style=\"color: #133e39;\"><strong>U<\/strong><strong style=\"color: #133e39;\">One brand, a stronger promise: \u201cFrom performance to impact\u201d<\/strong><\/span><\/p><\/h3><\/div><div class=\"fusion-text fusion-text-4\"><p class=\"default\">To make this offering easier to understand and to present a unified promise to our customers, we have decided to bring all of our business activities together under <strong>a single brand: Cubik. <\/strong> <\/p>\n<p class=\"default\"><strong>Today, Cubik has 120 employees, operates in more than 30 countries, and supports more than 350 companies each year.<\/strong>  This new step reflects our ambition: to offer our clients increasingly comprehensive support that can address all of their performance and transformation drivers.<\/p>\n<p class=\"default\">We are pleased to share this new milestone with you and to continue this shared journey alongside you.<\/p>\n<p>Olivier Cornut,<\/p>\n<p>President of the Cubik Group.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Cubik is taking another step forward by bringing together the expertise of Cubik, By.O, and Apexagri under a single brand.<\/p>\n","protected":false},"author":4,"featured_media":47027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[84],"class_list":["post-45755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-health"],"acf":[],"_links":{"self":[{"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/posts\/45755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/comments?post=45755"}],"version-history":[{"count":0,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/posts\/45755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/media\/47027"}],"wp:attachment":[{"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/media?parent=45755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/categories?post=45755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cubik.group\/en\/wp-json\/wp\/v2\/tags?post=45755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}